TikTok is the better app overall, scoring 8.5 to 8.1. TikTok wins on 4 of the 5 scores, Metricool on 1.
Creators who want fast reach with short, fun videos
Creators and small teams who want scheduling and stats in one tool
Score by score
The details
| Feature | TikTok | Metricool |
|---|---|---|
| Category | Social Media & Creator Tools | Social Media & Creator Tools |
| Category rank | #4 of 17 | #14 of 17 |
| Developer | TikTok | Metricool |
| Pricing | Free | Free + paid plans |
| Usable for free | Yes | Yes |
| iPhone & iPad | ✓ | ✓ |
| Android | ✓ | ✓ |
| Web | ✓ | ✓ |
Common questions
Is TikTok better than Metricool?
TikTok is the better app overall, scoring 8.5 to 8.1. TikTok wins on 4 of the 5 scores, Metricool on 1.
Which is cheaper, TikTok or Metricool?
TikTok: Free with ads; Coins for LIVE gifts are sold in the app, from $0.29. Metricool: Free for 1 brand and 20 posts a month; Starter from $25 a month, or $20 billed yearly. On value for money, TikTok scores higher.
Do TikTok and Metricool work on the same devices?
Yes, both run on iPhone & iPad, Android, Web.
Which is more private, TikTok or Metricool?
Metricool scores higher on privacy (6.8/10). The App Store label says usage data may be used to track you. Contact info, photos or videos, user ID, device ID and usage data are linked to you.
Strengths and weaknesses
TikTok
- New accounts can reach lots of people fast
- Easy editing tools right in the app
- Free to watch and post
- Easy to lose hours scrolling
- Collects a lot of data and tracks you
- Pay needs 10,000 followers and longer videos
TikTok is the fastest way for a new account to get seen. Its For You feed shows your video to strangers even if you have no followers, and the built-in editor, sounds and effects make posting easy. Creators with 10,000 followers can earn from videos of one minute or longer. It is free, but it is easy to lose hours scrolling, and the app collects a lot of data.
Full TikTok review
Metricool
- Free plan includes scheduling and analytics
- Covers 11 networks, including Threads and Bluesky
- Planner, stats, inbox and ads in one tool
- Free plan leaves out LinkedIn and X
- Only 20 scheduled posts a month on Free
- iPhone app is rated 3.0 on the App Store
Metricool is a control room for your social accounts. Plan posts on a calendar, schedule them, then see how they did, all in one place. It works with Instagram, TikTok, YouTube, Threads, Bluesky, Facebook, Pinterest and more. The free plan covers one brand and 20 scheduled posts a month, but it leaves out LinkedIn and X. The iPhone app is rated just 3.0 on the App Store.
Full Metricool review
