Buffer is the better app overall, scoring 8.7 to 8.1. Buffer wins on 4 of the 5 scores, Metricool on 1.
Solo creators and small teams who post to several apps
Creators and small teams who want scheduling and stats in one tool
Score by score
The details
| Feature | Buffer | Metricool |
|---|---|---|
| Category | Social Media & Creator Tools | Social Media & Creator Tools |
| Category rank | #2 of 17 | #14 of 17 |
| Developer | Buffer | Metricool |
| Pricing | Free + paid plans | Free + paid plans |
| Usable for free | Yes | Yes |
| iPhone & iPad | ✓ | ✓ |
| Android | ✓ | ✓ |
| Web | ✓ | ✓ |
Common questions
Is Buffer better than Metricool?
Buffer is the better app overall, scoring 8.7 to 8.1. Buffer wins on 4 of the 5 scores, Metricool on 1.
Which is cheaper, Buffer or Metricool?
Buffer: Free for 3 channels; Essentials is $5 a month per channel, billed yearly. Metricool: Free for 1 brand and 20 posts a month; Starter from $25 a month, or $20 billed yearly. On value for money, Buffer scores higher.
Do Buffer and Metricool work on the same devices?
Yes, both run on Web, iPhone & iPad, Android.
Which is more private, Buffer or Metricool?
Buffer scores higher on privacy (8.0/10). The App Store label links contact info, identifiers, usage data, diagnostics and your content to you, with no tracking. There are no ads. Buffer needs access to the social accounts you connect.
Strengths and weaknesses
Buffer
- Free plan is useful on its own
- Clean and easy to learn
- Works with Bluesky, Threads and Mastodon
- Paid plans charge per channel
- Free plan holds only 10 posts per channel
- First-comment scheduling needs a paid plan
Buffer is the easiest way to plan posts for many apps at once. Write a post, pick your channels, and it goes out at the time you choose. The free plan covers three channels with 10 scheduled posts each, which is plenty for one creator. It works with 12 networks, including Instagram, TikTok, Threads, Bluesky and YouTube. Paid plans charge per channel, so costs climb if you run many accounts.
Full Buffer review
Metricool
- Free plan includes scheduling and analytics
- Covers 11 networks, including Threads and Bluesky
- Planner, stats, inbox and ads in one tool
- Free plan leaves out LinkedIn and X
- Only 20 scheduled posts a month on Free
- iPhone app is rated 3.0 on the App Store
Metricool is a control room for your social accounts. Plan posts on a calendar, schedule them, then see how they did, all in one place. It works with Instagram, TikTok, YouTube, Threads, Bluesky, Facebook, Pinterest and more. The free plan covers one brand and 20 scheduled posts a month, but it leaves out LinkedIn and X. The iPhone app is rated just 3.0 on the App Store.
Full Metricool review
