It's close: Pinterest edges it 8.3 to 8.2, so the right pick depends on what you need. Pinterest wins on 2 of the 5 scores, Threads on 1, with 2 tied.
Planners, crafters and shops that share ideas with links
People who like short text posts and already use Instagram
Score by score
The details
| Feature | Threads | |
|---|---|---|
| Category | Social Media & Creator Tools | Social Media & Creator Tools |
| Category rank | #11 of 17 | #13 of 17 |
| Developer | Meta | |
| Pricing | Free | Free |
| Usable for free | Yes | Yes |
| iPhone & iPad | ✓ | ✓ |
| Android | ✓ | ✓ |
| Web | ✓ | ✓ |
Common questions
Is Pinterest better than Threads?
It's close: Pinterest edges it 8.3 to 8.2, so the right pick depends on what you need. Pinterest wins on 2 of the 5 scores, Threads on 1, with 2 tied.
Which is cheaper, Pinterest or Threads?
Pinterest: Free with ads; there is no paid plan for regular users. Threads: Free with ads; you do not need a paid plan to post, reply or message. On value for money, Pinterest scores higher.
Do Pinterest and Threads work on the same devices?
Yes, both run on iPhone & iPad, Android, Web.
Which is more private, Pinterest or Threads?
Pinterest scores higher on privacy (5.4/10). The App Store label says contact info, identifiers, location and purchases may be used to track you. Browsing and search history, contacts and what you save are linked to you. The app shows ads.
Strengths and weaknesses
Pinterest
- Calm, with little arguing or drama
- Great for planning projects, meals and outfits
- Pins can link straight to your site or shop
- Lots of ads and shopping posts
- No simple way for creators to get paid
- Tracks you for ads
Pinterest is less a social network and more a search engine for ideas. You save Pins to boards for recipes, outfits, rooms and projects, and the app keeps showing more of what you like. It is a calm place with little arguing. For creators and shops, a Pin can link straight to your site, but Pinterest has no simple pay program. Expect plenty of ads and shopping links.
Full Pinterest review
Threads
- Quick to find people you know from Instagram
- Calmer feel than X for everyday chat
- Free to post, reply and message
- No direct pay program for creators
- Links a lot of personal data to you
- Feed leans on suggested posts
Threads is the friendliest of the big text apps. Posts are short, up to 500 characters, and you can add photos, videos or a longer block of text. It grew out of Instagram, so finding people you know is quick, and it now has 500 million monthly users. It is free with ads. Threads does not pay creators directly, and Meta links a lot of data to you.
Full Threads review